George P. Moschis

Alfred Bernhardt Research Professor, Director of the Center for Mature Consumer Studies

Georgia State University
University Plaza
Atlanta, GA 30303
Tel. (404) 413-7670
Fax: (404) 413-7699


George P. Moschis is Alfred Bernhardt Research Professor of Marketing and the founding director of the Center for Mature Consumer Studies (CMCS) at Georgia State University. He is also a visiting professor at Mahidol University, Thailand, where he has founded and directed the Consumer Life-course Studies Group (CLSG), a global network of academic researchers. Dr. Moschis’ research is globally known to academics and industry, and his CMCS been recognized over the years by American Demographics as one of the best sources of marketing information in the United States. As a guest of various types of organizations around the globe, Dr. Moschis lectures annually in several countries in the five continents and is considered by practitioners as one of the world’s foremost authorities on topics related to consumption habits of different generations. His list of publications includes hundreds of peer-reviewed articles and papers, dozens research monographs, and eight books. Based on his impact on academic research, he has been cited as one of the most influential figures in consumer research today.


NAME: George Parthenios Moschis             DATE: March, 2019
ADDRESS: Department of Marketing          HOME ADDRESS:  207 The South Chace
Georgia State University                                                Atlanta, GA 30328, USA
University Plaza                                                               Phone (h) (404) 256-9758
Atlanta, GA 30303                                                            email:
Tel. (404) 413-7670                                                 
Fax: (404) 413-7699                                                


Bachelors of Science in Marketing
University of Tennessee
March 1969

M.B.A. in Marketing
Georgia State University
March 1971
Ph.D. in Business Administration
University of Wisconsin
December 1976

Ph.D. Major field:    Marketing

Secondary field: International Business

Minor field:    Mass Communications

DISSERTATION TITLE: Acquisition of the Consumer Role by Adolescents .
(Chaired by Gilbert A. Churchill, Jr.)

POST DOCTORAL WORK: Gerontology, Georgia State University, 1987  (1 year)